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1 year ago

1º Relatório Nacional sobre o Ecossistema de AR/VR em Portugal

  • Text
  • Software
  • Estudo
  • Empresas
  • Vrar
  • Augmented
  • Virtual
  • Aumentada
  • Realidade
  • Ecossistema
  • Relatorio
  • Ecosystem
  • Portugal
Este relatório, mostra o universo de protagonistas ativos do setor, embora não na sua totalidade. Mas a quantidade e diversidade dos players identificada evidencia a forma como o mercado se tem desenvolvido nos anos mais recentes. Assim, as empresas de RA/RV já operam num vasto conjunto de mercados verticais, evidenciando o nível de maturidade do ecossistema e o valor da pool de talento que está a começar a gerar. Uma grande parte está a desenvolver soluções de software, mas muitas das empresas trabalham para setores tão variados com a agricultura, saúde, imobiliário, conteúdos, retalho, turismo, indústria 4.0, gaming ou educação.

VR/AR ECOSYSTEM REPORT: PORTUGAL Q1 2021 CompanyName ARNote CompanySummary DevelopingaugmentedrealityexperiencesfromPortugaltotheWorld. Inthepast6yearswehadtheopportunitytodevelopARexperiencesforsmallbut alsobigcompanieslikeHermes,Nike,Ladurée,Max&Co. WithclientsinEurope,EUAandAustraliaplustwoawardsforourconceptofReal DigitalStorebyFarfetchandCCGhasbeenincrediblejourney. GetintouchifyouneedhelpdevelopingyourARexperience. Contact Name:GustavoMaçães Email:gustavomacaes@arnote.pt Website:www.arnote.pt SizeofCompany EmployeesorFTEequivalent:1-5 CaseStudy www.arnote.pt/work.pdf TypeofCompany Software,AugmentedReality CustomerTypesand/ornames CompanieslookingforARexperiencesfortheircustomers. WhyareyouinPortugal? It'smycountryandbelieveagreatplacetoworkandlive.Ihavebeenworkingin augmentedrealityfieldforthelast10yearsandbelievethatweshouldn’tneedto changecountrytodowhatwelike.So,decidedtostartfreelancingandalwayslooking foropportunitiestoboostARNoteandkeepthedreamalive. Sofaritwasbeenanamazingridewithitsnormalup’sanddowns.Opportunitiesto developaugmentedrealityexperiencesforbigbrandslikeHermes,Nike,Laduréeand Max&Comakeadifference.Plusplacingsecondamong50candidatesinFarfetchF- TechOpenchallengewithourvisiononhowaugmentedrealitycanchangetheway peopleshoponlinewasanamazingboost.Thesameconceptalsoplacedsecond placeinCCGinnovativeideaawardanditwasspecialtocomebacktwoyearsafter quittingthecompanytopursuethisidea. PreviouslyIhavebeeninvolvedinawidevarietyofresearchprojectsfromapplications thatinvolvedhardwareintegrationtoaugmentedrealitysolutionsforNationaland Europeanprojectsintheeducational,commercialandindustrialfields,youcancheck themintheprojectssection. Whatdoyouneed/hopefor/fromthePortugalEcosystem? HopetheVR/ARassociationkeepsit’samazingworkofnetworkingpeopleandthat togetherthePortugueseecosystemcangrowandbecomeaknownclusterinthe AR/VRfield,soIkeepdoingwhatIlike. 8

VR/AR ECOSYSTEM REPORT: PORTUGAL Q1 2021 CompanyName Alexandre Castro Designer CompanySummary Multidisciplinarydesigner,passionatefordevelopingnewideasandbusiness. FounderofAlexandreCastroDesigner,specializedingraphicalandproductdesign, webdesign,3Dvirtualrealityenvironments.Thecompanyofferswideturnkey projectservices,fromconceptiontoitsmaterialisation. Withovertwelveyearsofexperience,ACDdevelopsitsprojectsinmultipleareas: from3Dhousingmodellingtophotorealisticrendering,whichpushedthe companytootheroffers,suchas360virtualvisitsaspartofarchitecturalprojects. Thehighdemandofthisserviceismakingitoneofourcoreservices. Contact Name:AlexandreCastro Email:office@alexandrecastro.pt Website:www.3dvr.alexandrecastro.pt SizeofCompany EmployeesorFTEequivalent:1-5 CaseStudy www.3dvr.alexandrecastro.pt/arquitetura.html TypeofCompany ArquiteturaeDesign WhyareyouinPortugal? WeoperateinPortugalsince2006,collaboratinginternationallywithother companiesrelatedtoarchitectureandrealestate.Portugal’seconomicexpansionof thepastyearsmakesittheidealcountryforourenterprisetosupportprivate investmentsofbusinesscompaniesandorganisations.Ourexperiencesshowsthat architects,civilengineers,andtheconstructionindustrygainsfromaddingvirtual visitstotheirportfolios,asanexcitingnouvellemeanofcommunicationbetween companyandcustomer,andashallmarkoftheirbrand.Thistypeofservicehelpssella concept,aproject,andideas,andithasthepowertobecomeakey-elementinthe decision-makingprocessofclients,byallowingthemtogetmorethanaglimpseof whattheyarebuying.Virtualvisitsturntheclientexperiencemorereal,allowingthem toexperiencetheenvironmentandtheevolvingspaceasiftheyareseeingthe finishedproduct.Itcomplements3Dvirtualmodelling,anditcanbecapturedby360º photography,wheneverthebuildingandspacealreadyexists. CustomerTypesand/ornames Arquitetura,promoçãoimobiliária,standautomóvel,apresentaçãodeempresa, guiaturístico. Whatdoyouneed/hopefor/fromthePortugalEcosystem? Ouraimistobroadenourcontactnetwork,toexpandourbusinesspartnerships,and toparticipateinexcitingnewprojectsthatinclude360ºvirtualvisits.Inaddition,we hopetoparticipateineventstodiscussandtestnewtechnologiesthatallowthe synergybetweentheARandVRdomains,andtheexchangeofknowledgeandknowhow. 9

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