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1 year ago

1º Relatório Nacional sobre o Ecossistema de AR/VR em Portugal

  • Text
  • Software
  • Estudo
  • Empresas
  • Vrar
  • Augmented
  • Virtual
  • Aumentada
  • Realidade
  • Ecossistema
  • Relatorio
  • Ecosystem
  • Portugal
Este relatório, mostra o universo de protagonistas ativos do setor, embora não na sua totalidade. Mas a quantidade e diversidade dos players identificada evidencia a forma como o mercado se tem desenvolvido nos anos mais recentes. Assim, as empresas de RA/RV já operam num vasto conjunto de mercados verticais, evidenciando o nível de maturidade do ecossistema e o valor da pool de talento que está a começar a gerar. Uma grande parte está a desenvolver soluções de software, mas muitas das empresas trabalham para setores tão variados com a agricultura, saúde, imobiliário, conteúdos, retalho, turismo, indústria 4.0, gaming ou educação.

VR/AR ECOSYSTEM REPORT: PORTUGAL Q1 2021 A Word from NOS Withthelaunchof5GinPortugal,aneweraofdigitalizationbegins wherenationalcompanieswillbeabletotakeadvantageof technologytooptimizetheirbusinessandcreatenewdisruptive experiencesfortheircustomers.ToolslikeAugmentedReality (AR)andVirtualReality(VR)arecentraltothisnewera,markedby anexponentialincreaseininformationconsumptionandnew, immersiveformatsforit. Imaginingthefuturehasneverbeeneasy,butinthecaseofARand VRwehavelongbeenwitnessingsmallprojectsandinnovations thatsurelyallowustounravelnotonlypartofthefuturebutwhat isalreadypossibletodotoday.Thedevelopmentwehave observedinthisareahasbeenexponential,withthematurityof bothtechnologiesmovingfromconceptsto'ready-to-deploy'in veryfewyears.With5G,weseethemissingpiece:anetwork capableofguaranteeinghighlevelsofexperiencewithtotal mobility,scaleimplementationsandareliabilityunavailableuntil now. Inthenearfuture,wewillundoubtedlyseethesetechnologies enteringourlivesandbusinessoperations.Beingabletostartfirst, learnwithoutfearandchoosetherightpartnerswillbedecisive fornationalcompaniestotakeadvantageofthistransformation, inordertodifferentiatethemselvesandgaincompetitive advantages. NOSisproudtobelongtothisnationalecosystem,helping companiesanddeveloperstoimplementinnovativeprojects capableofdrivingthecountry'sdigitaltransformation. JoãoRicardoMoreira BoardMember NOSComunicações,S.A. 4

VR/AR ECOSYSTEM REPORT: PORTUGAL Q1 2021 CompanyName 360Play CompanySummary Whethercreatinga360ºmusicvideoorincorporating360ºfootageinto broadcastorfilm,wehavetheknowledgeandexperiencetohelpguideandbuild yourproject.Weworkalongsideexistingfilmproductioncompaniesandfilm directorstohelpchallengethecreativefutureof360ºvideocontent.Ourteam's extensiveexperienceandworkingknowledgeoftheentertainmentindustryallows ustohelpdeveloppioneeringconceptsandbringthemtoanImersiveMixReality. Wecanprovidetechnicalandcreativeconsultancytoyourprojects.Ifyoufeelyou oryourcompanyareuptothecreativechallenge,thenpleasecontactusandjoin theImmersiveRevolution. Contact Name:FernandoJorge Email:hello@360play.pt Website:www.360play.pt SizeofCompany EmployeesorFTEequivalent:5-10 CaseStudy https://edpvr.360play.pt WhyareyouinPortugal? Ourfirstexperiencewith360videostartedinPortugalbackin2010althoughthe companyhasworkedextensivelyabroad,wealwayskeptourcenterofoperationsin Portugal,wherewecanfindavastsupplyoftalentandcreativity,essentialtokeep360 Playaheadinthiseverevolvingmarket. Whatdoyouneed/hopefor/fromthePortugalEcosystem? ThePortugueseecosystemisessentialfortheeverevolvingandinnovativeofferthat ispartoftheDNAof360Play. TypeofCompany VirtualReality CustomerTypesand/ornames Agenciesandcompanies. 5

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